PROJECT

Kansai Altan:

Where Two Worlds Collide, One Logo Unites

for Kansai Altan Paint Company
We had the privilege of creating a distinctive logo to signify the international merger of two prominent paint companies – Japan Kansai and Turkey Altan. The logo we designed is a visual expression of the merger of these entities. Six vibrant lines within the design symbolize the fundamental principles that underpin the corporate ethos of both companies: work ethic, customer focus, empathy, unity, commitment and social responsibility. The open shape to the right not only signifies their forward-looking perspective, but also incorporates the initials “K” and “A,” representing the merging entities. We designed the logotype to capture the spirit of collaboration between the two companies and to reflect their shared vision for the future.

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