PROJECT

Miapera Hotel:

Meeting of Cultures

for Miapera Hotel
A complete branding project for a new hotel. The foundation of this project was to create a compelling brand story that combines the hotel’s history with the modern luxury we all expect today. We crafted the story inspired by the concept of the meeting of cultures. We designed the logo and all identity items of the hotel based on this story concept. Then from the visuals in the suites to the names of the meeting rooms and even the music played in the hotel, we developed a distinctive story-based brand identity to create a unique brand experience.

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