The Science of Logo Design

The science behind logo design.

Is there a science behind a logo design? Can a logo influence buying decisions? Can it shape perception and influence success?

Your logo is often the first and fastest way your audience processes your brand.

Before they read a single word, within 400 milliseconds, their brain has already formed an impression.

It’s cognitive science at work.

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The Growth-Driven Branding

A Step-by-Step Guide for Business Owners

The cover of The Growth-Driven Branding - free eBook

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